HealtAffairs: Transforming the narrative on homelessness
Narrative shift is a growing movement that uses storytelling to connect to people’s core values to reframe social issues such as homelessness, allowing changes to how our communities discuss, perceive, and even vote on the issue. Organizations across the country are using this approach to build support for policies that can help solve homelessness.
Housing California is a statewide, nonprofit advocacy organization that works to address housing affordability and homelessness to build thriving, sustainable communities. In 2021, Housing California introduced Roadmap Home 2030, a landmark, comprehensive plan to solve homelessness, create more than one million affordable homes, protect low-income renters, and close racial equity gaps in housing.